Lauri Kien Kotcher, JD

Lauri Kien Kotcher is a seasoned consumer products executive, board director, and brand-builder with over 30 years of leadership experience in high-growth consumer companies. She currently serves as Chief Executive Officer of quip, where she leads strategy and growth for the oral care brand. Prior to this, Lauri was CEO of The Shade Store and CEO of Hello Products, a naturally-friendly personal care company she led from 2015 through its acquisition by Colgate-Palmolive, where the brand gained recognition as one of Inc.’s Best Workplaces.

Before her CEO roles, Lauri was Chief Marketing Officer of Godiva Chocolatier and held senior global brand leadership positions at Pfizer Consumer Healthcare. Earlier in her career she spent 15 years as a Partner at McKinsey & Company, advising Fortune 500 clients in consumer, retail, and packaged goods. She has also been a Senior Advisor on the Operating Partner team at L Catterton, where she provided strategic guidance to growth-stage consumer companies.

Lauri serves on the Board of Directors of Freshpet, contributing governance and growth expertise to the company’s Nominating and Governance Committee. She is an advisor and board member for a range of fast-growth consumer ventures and participates in industry accelerator and advisory networks supporting emerging brands.

She holds a BA, cum laude from Princeton University and JD/MBA degrees from Stanford University, blending deep business, legal, and strategic insight to drive consumer brand success.