xconomy: To Help Boost Female-led Startups, More Women Join Investor Ranks

 
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Portfolia was recently featured in an article by xconomy on how women are taking matters into own hands to leverage their capital and networks to back the products and entrepreneurial teams that they want in their marketplace.

Xconomy notes "Costello founded Portfolia six years ago, after 17 years at the Ewing Marion Kauffman Foundation, where she founded its well-known Fellows program. “We’re deconstructing how venture capital works,” she says, noting that the modern VC industry was developed at a time when women couldn’t even take out loans on their own. “If we could organize it today, what would it look like?”

Portfolia operates like a micro-VC and has six funds; examples include “femtech” and active aging. Women can choose a fund to join with a minimum $10,000 check to invest. While more experienced women investors run the funds, the other investors are encouraged to actively participate in pitches and investment discussions."

For more information on how you can make markets by investing in the companies, products and solutions you believe in, sign up to attend one our upcoming FirstStep introductory calls or simply begin by signing up here.

You can also read the full article here.

Portfolia in Allure

 
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"‪Thank you Allure Magazine for featuring Portfolia in your #femtech article. “The truth is the vast majority of investors, even in healthcare are men,” says Trish Costello, CEO and founder of Portfolia." We are here to change that!! The more women investors we can activate, the more women’s health solutions will make their way to the marketplace.

For more information on how you can make markets by investing in the companies, products and solutions you believe in, sign up to attend one our upcoming FirstStep introductory calls or simply begin by signing up here.

First Step Venture Partner Angela Jackson in Portland Tribune

 
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Investment fund Portfolia announced it has added Angela Jackson of the Portland Seed Fund as a venture partner for its new fund called the FirstStep Fund.

Jackson will continue working with the Portland Seed Fund but will bring her expertise, along with four other partners spread across the country, to finding startups with a female angle: companies either founded or run by women or producing a product or service of particular interest to women.

Portfolia Inc. CEO and Founder Trish Costello came to Portland Wednesday from San Francisco host get together with Jackson and prospective investors and entrepreneurs. Twenty-three people, seven off them men, met in the boardroom of local angel investors Stephanie Kelly and Jason Saunders in the Brewery Blocks. Jackson introduced them as "friends of the ecosystem."

For more information on how you can make markets by investing in the companies, products and solutions you believe in, sign up to attend one our upcoming FirstStep introductory calls or simply begin by signing up here.

You can also read the full article here.

Forbes: How To Avoid The Three Worst Blunders Entrepreneurs Make In Pitching Investors

 
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Portfolia was recently featured in an article by Forbes on mistakes that entrepreneurs make when pitching investors. The article highlights the challenges that women-led companies, in particular, face when seeking funding.

Forbes says, "There are a few bright spots. More women are becoming angel investors, and there are more and more angel groups, syndicates, and other investment consortia [like] Portfolia...that are focused on funding women-led businesses."

For more information on how you can make markets by investing in the companies, products and solutions you believe in, sign up to attend one our upcoming FirstStep introductory calls or simply begin by signing up here.

You can also read the full article here.

Women 2.0 Says Portfolia Easily Allows You to Invest in Line with Your Personal Values

 
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We are pleased to be included in a roundup of investing solutions that allow you to invest in opportunities that align with your values. According to Women 2.0, you can achieve social impact and financial returns by taking advantage of investment models that help you support the companies you want to see in your marketplace.

In their recent article, Women 2.0 says:

After selecting an industry focus such as SaaS, Organics, or FemTech, the Portfolia team diversifies your investment across ten high-potential, entrepreneurial companies. For accredited investors, this provides an uncommon amount of diversification in startups and young companies that is otherwise difficult to achieve. Portfolia is not only driven to increase the number of female angel investors, but their most recent industry-focused fund, the FemTech Fund, focuses on emerging technologies, products and services improving women’s health and wellness throughout their lives.

For more information on how you can make markets by investing in the companies, products and solutions you believe in, read more about Portfolia’s FirstStep Fund or sign up to attend one our upcoming FirstStep Fund introductory calls.

MedTech Strategist: Portfolia’s FemTech Fund Activates a New Source of Investors

 
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We are thrilled to be featured in MedTech Strategist in their Venture Capital Section on how Portfolia is activating a new source of investors.

“In focusing on underfunded sectors, particularly women’s health, Portfolia does have the opportunity to shape the healthcare landscape for women by helping innovative companies get the funding they need to get to market.“

Read the article here.

2GO: Health Science, Angels, and Earthly Talent

 
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“For context, innovation in the health sciences happens everywhere. Yet, a distinct gap sits before our eyes. Investment firms avoid funding solutions to female health care issues. Run predominantly by men, the firms are ‘uncomfortable’ addressing such issues, even when they are likely to make exceptional returns on their investment.

“…A movement is happening to address this. Bands of women angel investment organizations are floating to help…Among these, Portfolia’s angels are most on a mission.

“Portfolia’s angel network aims to funnel more than $1 billion into start-ups addressing women’s health issues by 2020. They plan to solve this gap by engaging at least 100,000 women investors. The aim is to invite affluent women to consider investing in start-ups that address relevant issues about which they care. More importantly, Trish Costello, founder and CEO of the investing platform Portfolia has a holistic plan. She understands women new to investing need to learn how to do well at it. Drawing from her leadership of the Kauffman Fellows career development program for venture capital investors for more than a decade, she created a method that teaches investors while investing wisely. Out goes the traditional angel network in which investors make their own decisions about pitches and write their own checks. Portfolia operates more as a micro-VC. Investors can join a fund with as little as $10,000. Each fund is lead by a small group of seasoned investors who manage deal flow and conduct the due diligence while teaching the investors during the process. Novices and veterans collaborate: angels teach angels.”

Read the full article here.

PR Newswire: Silicon Valley's Portfolia Closes First Women's Health Venture Fund

We are beyond excited by the huge growth that Portfolia has had this year and we are deeply grateful for the groundswell of dynamo women who see Portfolia as the answer, the action step and the smartest way to back the companies, the products, and the world they believe in! #FemTech #InvestTogether #MarketMakers Read the full article here.

For more information on how you can make markets by investing in the companies, products and solutions you believe in, sign up to attend one our upcoming FirstStep introductory calls or simply begin by signing up here.

PE Hub: Portfolia's FemTech Fund: Women investing in women's health

It’s rare to see money flow at parties. Even in investment-laden Silicon Valley, potential fund investors don’t normally mingle socially while writing checks to their hosts over cocktails and hors d'oeuvres.

But at an early-September party in Woodside, that’s exactly what happened.

Portfolia Funds, which operates a platform through which accredited individuals can invest in small venture funds, held an invitation-only event at its headquarters, a few miles down the highway from Sand Hill Road.

TechCrunch: Future Family raises $10M to make fertility treatments more affordable

Future Family,  a startup that helps families more easily afford fertility services like IVF and egg freezing, has raised $10 million in a Series A round. This round was led by Aspect Ventures, and backed by iNovia, BBG, Ulu Ventures, LaunchCapital and Portfolia. As part of the deal, Aspect Venture’s Lauren Kolodny will join Future Family’s board of directors.

The Guardian: Digital contraceptives and period trackers: the rise of femtech

Portfolia, a US-based venture platform financed nearly exclusively by female investors, created the world’s first femtech fund in June. The fund is expecting to invest nearly $4m in six top-performing women’s wellness and health startups this year.

Forbes: Three Viable Alternatives To Venture Capital Funding That All Entrepreneurs Should Know

A group of investors contribute to an investment group. Portfolia's individual investors are limited partners and the company's general partners make the investment decisions, according to Pendleton. Portfolia-backed entrepreneurs get financial capital as well as both social and human capital.

Forbes: You, Too, Can Invest Like Melinda Gates

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"Melinda Gates has been making headlines by investing in female-founded venture capital firms. She’s addressing the lack of money for female founders by putting her money where her mouth isIf you’re an accredited investor, you can, too.

Venture funds with women as decision-making partners are far more likely to invest in women-led companies, and businesses founded by women delivered higher revenue — more than twice as much per dollar invested — than those founded by men, making women-owned companies better investments for financial backersPortfolia funds provide diversification and have six noteworthy features...." 

Read on to find out what our secret sauce is and how you too can invest smartly (like Melinda Gates). 

Forbes: How Women Angels Are Good For Innovation And The Economy

The reality is that men all too often invest in entrepreneurs that look just like them. And why is that important? Because women see market opportunities that men pass by. To open up new markets, bring out new products and get strong companies off the ground, we need more women...

Silicon Valley Business Journal: Silicon Valley's Portfolia Launches Nation's First FemTech Fund

Portfolia Funds, innovative venture investing platform, just announced the launch of its sixth fund. The Portfolia FemTech Fund will invest exclusively in emerging technologies, products and services focused on improving women's health and wellness.

Frost and Sullivan recently published a report stating that FemTech will be a $50 billion market by 2025. Spurred on by rapid innovation in the health space, a positive regulatory environment and the fact that women now control 80% of healthcare decisions in the U.S. household, FemTech is predicted to be the next big disruptor in the global healthcare market. While the benefits of FemTech are widely recognized, the market is still at an early stage.

Inc.: 7 Signs That the Investment Landscape for Women Is Finally Changing

Portfolia, which was founded to help women learn to become angel investors, announced its first exit, OtoSense, in May. It returned more than 2x to investors, but the investment is just two years old. OtoSense applies artificial intelligence to the analysis of sound. It has applications in home health care -- is that a baby crying or just someone yelling? -- but also in manufacturing, where it can help determine if a machine needs some type of repair or upkeep.

Each of Portfolia's funds concentrates on a specific sector, and can accommodate a maximum of 99 investors. They invest in "areas where we know women are the buyers, even within corporate," says Trish Costello, the founder of Portfolia, which she says "almost always" backs gender-balanced teams.