A corporate marketing revolutionary that thrives in launching and optimizing strategic marketing plans for cutting-edge companies, Heidi Darling is a proven global marketing executive that fuels change for organizations across multiple industries.
As the Director of Marketing Communications for Ekso Bionics, she led a $5M global rebrand for the corporation, leading her team of American and European marketing professionals in developing marketing, branding, and advertising programs for international markets. Her team achieved unprecedented results, revitalizing Ekso’s brands and driving 100% year-over-year sales growth while launching campaigns that realized a 500% increase in consumer engagement across social media."
Heidi’s strategic communication programs and business acumen includes driving negotiations for Ekso that secured $10M in free advertising, launching Songnote Inc. as its Founder and Chief Executive Officer, coaching executive leadership for media interaction with organizations including CNN and Forbes, and implementing eco-friendly programs for Moana that supported core company values and improved stakeholder relations.
Heidi studied communication and psychology at the University of California, Santa Barbara and received corporate sales and marketing training through CEB. In her free time, Heidi continues to learn, attending workshops and classes on marketing trends and reading all she can about our rapidly changing world. She is almost ready for singularity, but not quite.