“Trish Costello, founder and CEO of Portfolia, built a business with exactly this in mind. Portfolia is a dealmaking process for women and entrepreneurs that allows investors to help call the shots on companies and products they’d like to see enter the marketplace.
‘We have to take venture capital, shake it all up, turn it upside down, and create models that work for women. And by the way, we own half the wealth in the United States,’ said Costello. ‘For the first time ever in recorded history, we are powerful if we choose to use it. So let's do that — let’s use our financial power to get the companies we want.’”